the cost of finally getting everything you thought you wanted.
A STORY ABOUT BELONGING
LOGLINE
A small-town kid who accidentally became a billionaire now uses everything he has to make sure other people feel what he almost never did… on top of the world. The only problem is he's still figuring out if he deserves to be there himself.
CLOUD NINE
A feeling of
happiness, & euphoria
CLOUD NINE
You're not actually on
a cloud though
WTF IS THIS?
multi-platform Storyverse IP
Part globe-trotting adventure mystery, part character study about what happens when an outsider gets everything he thought he wanted, only to realize it doesn’t fix the one thing he actually needed.
Along the journey, Boomship has built the world's most extensive private jet collection and use every single one of them to help people chase the feeling of “living on Cloud Nine.”
The ever-growing immersive series unfolds across platforms and real-world experiences, pulling audiences into a layered narrative where each clue, activation, and collaboration reveals something deeper and unlocks rewards for those who follow along.
Wanna go for a ride?
THE FLEET
Name: Unknown
Call Sign: Boomship
A kid from the middle of nowhere who never quite felt like he fit in. Then he got wealthy by accident (Loooots of Bitcoin), but never felt he deserved it. Now he uses his extraordinary resources and crazy fleet of jets to solve a completely ordinary problem: Finding a sense of belonging.
And since he suspects that he's not the only one out there struggling with this, he’s made it his mission to help other feel like they belong and to have the feeling of Cloud Nine.
Name: ARia Vale
CALL SIGN: Vanta
The “get shit done” backbone that makes Cloud Niners real. She’s the one who turns impossible ideas into real-world experiences. Sharp, unshakable, and always two steps ahead, she can walk into any room in any city and leave with exactly what she needs.
Name: Hemmingway
Call Sign: Puperino
They say every operation needs a second-in-command. Boomship has a golden retriever.
Hemingway showed up somewhere between the hangar and the jet, and never really left. No one remembers exactly when. Or how. Which feels on brand. He has excellent instincts, questionable discipline, and a talent for befriending people who don’t normally like dogs. Or people. His favorite treat is a puppuccino.
WHY ITS COOL
The universe + platforms activated
CONTENT
This is where most people first enter the story world. Every piece of content is designed natively for its platform.
Regardless of what stage they are in the content funnel, the goal is to get them to seek out more.
A short clip might feel like a standalone moment, but if you look closer, there are details connecting to something else.
The Degen Flight Log
Boomship’s travel journal. Sarcastic, cryptic, and full of crazy stories. Because the flight log continues to release over time, it's an easy way to organically introduce new storylines that integrate brands, celebs, and more.
EXAMPLE: We had an opportunity to bring Machine Gun Kelly into the CN Universe. We used the Flight Log to release a story about an insane weekend on Lake Powell. As you can imagine, the content we shot was incredible.
MGK got involved because of a chance to do something he'd never done before, in an authentic setting.
All Time High Magazine
The in-world newsletter publication. Each issue layers in actual insight across the worlds the audience cares about: Tech, Entertainment, and Aviation.
Also a most natural place for organic brand integration. Everything is framed editorially, so it feels discovered, like the inflight cocktail "SelvaRey mojito" or pizza from Lake Tahoe Aleworx.
Additionally, the magazine turns the audience into participants by featuring fans, or standout community moments.
BRANDED PARTNERSHIPS
CASE STUDY EXAMPLES
NYC SCAVENGER HUNT
At a conference in New York, we built a real-world scavenger hunt around Boomship’s story and distributed clues that sent participants deeper into his world. Three people solved the clues, and the final reward was a doors-off helicopter flight over Manhattan with brand partner FlyNYON, turning the partner into a natural part of the adventure.
WHY IT WORKED
We used real access, wrapped it in story, and made the audience earn their way in. The brand didn’t sponsor the moment, it became the moment.
FT. LAUDERDALE SCAVENGER HUNT
On the beach in Ft. Lauderdale, we set up Boomship's desk on the beach the day before the famous Ft. Lauderdale air show. Beach-goers stopped to investigate WHY a desk was in the middle of the beach. The first three people to solve all the clues won VIP access to the air show all weekend.
WHY IT WORKED
We partnered with Air.Show to bring awareness to the upcoming event in an interactive way. By organically weaving their brand into our story world, it introduced fans from around the country to how incredible the Air Show was and gave them a chance to win tickets to future Air Shows in NYC, Orlando, and Atlanta.
VEGAS — COMMUNITY GROWTH + LAMBO RENTAL
In Las Vegas, we partnered with an exotic car rental company and tied the experience directly into the ongoing Cloud Niners world. Discord community members completed a series of tasks designed to strengthen the online community itself, and the winners unlocked a free Lamborghini rental in Vegas.
WHY IT WORKED
The brand becomes part of the mythmaking. Instead of advertising a luxury experience, we folded it into the narrative so it felt like another chapter in the world.